Organic Worries The organic food market is growing fast, especially in France, and projected to reach $100 billion globally, according to Ecocert. This has led Copa Cogeca’s Organic Working Party to reach the concern WPI forecast long ago – commoditization. The party’s Lone Andersen cautioned this week that organic farmers need to be careful not to overproduce and face lower prices. In what could be interpreted as a contradiction, she said that “organic farming needs to control its growth and be as market-driven as possible.” Controlling production may not be market-driven in the eyes of consumers. She need not be too concerned about commoditization anytime soon since organic production will still be just 2 pe...
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A pika (/ˈpaɪkə, ˈpiːkə/ PY-kə, PEE-kə[3][4]) is a small, mountain-dwelling mammal native to Asia and North America. With short limbs, a very round body, an even coat of fur, and no external tail, they resemble their close relative the rabbit, but with short, rounded ears.[5] The large-eared pi...
Lobelia (/loʊˈbiːliə, lə-/[4][5][6]) is a genus of flowering plants in the family Campanulaceae comprising 415 species,[7] with a subcosmopolitan distribution primarily in tropical to warm temperate regions of the world, a few species extending into cooler temperate regions.[8] They are known g...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.