Year-end analysis from the Financial Times looks at the future of meat consumption through two lenses: 1) the topping out of consumption by the largest per capita meat consuming nations in the world, the U.S. and EU; and 2) the rise of the plant-based “meat” market. UBS is cited projecting the plant-based product category to grow to $50 billion by 2025. Meat consumption remains strongly correlated (0.91) to income and so even if the richest countries top out at 70 – 100 grams per year per capita, there is a large demand potential from the 85 percent of global consumers currently eating just one-fifth the amount of meat as Americans. In other words, plant-based products may cut into animal-based protein demand at the...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Communicating importance of value-added products
Facing increasing pressure to quantify the value of export promotion efforts to investors, a U.S. industry organization retained WPI to develop a quantitative model that better communicated the importance of exports. The resulting model concluded that value-added meat exports contributed $0.45 cents per bushel to the price of corn, increasing support for that sector’s financial support of WPI’s client. In addition to serving the red meat industry with this type of analysis, WPI has generated similar deliverables for the U.S. soybean and poultry/egg industries.