China has just over 18 percent of the world’s population, but its food imports and consumption share of world food supplies varies greatly. Soybeans are a well-known story. The Middle Kingdom consumes 30 percent of the world’s soybeans and, to its chagrin, it imports 62 percent of the global trade in the oilseed. It is also an outsized consumer of other food products but is not currently as import dependent in them as it is in soybeans. However, food exporters elsewhere in the world might see similar opportunities as soybeans, particularly as Chinese consumers become wealthier. It is a large consumer and importer of cotton but higher value products like meat and seafood might be better targets. Again, this is based on lim...
Illuminating the value of technical research
On behalf of a commodity producer organization, WPI evaluated the outputs from a project that featured a $5 million investment into technical research over multiple years. WPI’s team captured the results of this extensive effort and synthesized them for presentation to the organization’s governing board; among the findings uncovered and presented for the first time was the development of genomic traits proven, via rigorous testing, to provide crop yield advantages of 50 percent or more to U.S. farmers in times of drought. Capturing measurable results from long-term efforts can be challenging. Educating clients on the dynamics of success measurement when quantifiable results are not readily available requires deep client-consultant collaboration and an ability to consider both near- and long-term client aspirations with market/policy dynamics – attributes that WPI brings to every consulting engagement.
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...