Given current tight global rice stocks and high prices (see graph below), the question is how much wheat will be substituted for food or feed use. Rice prices have dropped since their peak early this year, but wheat is still 35 percent cheaper by weight than rice as a food grain. It is one reason why the uptake of wheat in East Asia has been growing at twice the rate of rice consumption. Technically, wheat imports are up 7 percent this year in South America but are down 8 percent into East Asia. Any increase in wheat for feed due to higher rice prices is likely limited. This is because rice is precious as a food crop and the amount used in the feed ration is limited. One study suggests that on average, 6 – 10 percent of global rice o...
Key Market Insights The broad market is locked in on this week’s Trump-Xi meeting in Beijing, but this is no longer just a trade summit. Increasingly, the meeting is becoming tied directly to Iran, energy security, and the growing global economic fallout from disruptions through the Strai...
From WPI Consulting
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.