Following the USDA’s Ag Outlook Forum and the release of the agency’s initial 2025/26 outlooks, WPI has updated our major crop forecasts for the coming marketing year as well. Our latest model runs indicate a more bearish outlook for corn as ending stocks are forecast to increase 26 percent from the 2024/25 projection while soybean prices should see bullish influences from stocks that will likely fall below 200 Mbu. The wheat outlook favors a slight increase in prices as production will increase slightly and total wheat use should rise 2 percent to push ending down 4 percent lower. WPI Major Crop Forecasts WPI’s latest crop acreage model runs show a sharp increase in corn acres at the expense of soybeans...
Accountability and a comprehensive approach to export programming
WPI’s team helped construct a strategic approach to develop, implement, and track promotional activities in 8 key regions across the globe for an agricultural export association. With continued progress measurement and strategic advisory services from WPI, the association has seen its ROI from investments in promotional programming increase by 44 percent over the past 5 years. Not only does this type of holistic approach to organizational strategy provide measurable results to track and analyze, it fosters top-down and bottom-up organizational accountability.